"Prima" - cigarettes, which Soviet industry began to produce in 1970. Their production was mastered at once by several tobacco factories of a huge multinational state.
During the Soviet Union, tobacco countersstalls variegated with colorful stickers, among which most of the goods were made by own production. The factories of the country produced more than fifty brands of different cigarettes. Among them are such famous ones as "Novosti", "Dymok", "Vatra" and "Fluerash". Each of them had its own history and an army of amateurs. "Prima" - cigarettes, whose name is translated from Latin as "first".
In fact, so it was. They were the first, truly popular brand of cigarettes. This product has always distinguished two main indicators:
1) Good tobacco.
2) Natural flavor.
In the first case, there can be no doubt, because forproduction used excellent raw materials from the best producers in the world (India, Turkey, Italy, Argentina, Brazil and Greece). Therefore, despite the simple appearance, it was believed that the "Prima" - cigarettes are of really high quality. This is eloquently spoken by huge sales volumes and reviews of smokers of those times.
Outwardly these cigarettes do not look like the rest. They have an unusual oval shape, as evidenced even by a special inscription on each pack. This is not the result of negligent packaging or storage. This form is a constructive feature of the product. It is more convenient to keep an oval cigarette in your mouth than a product of a cylindrical shape. A person during smoking feels most comfortable. Especially when you consider that this product was mainly produced without a filter.
Taking into account the main controlledparameters, it can be argued that "Prima" - cigarettes belonging to the category of strong. Initially, the resin content in it was 16 milligrams, and nicotine - 1.2 milligrams. In this form, for example, they are still produced by the tobacco factory in the city of Kansk. Over time, these indicators have decreased significantly. To this decision, manufacturers came, given the tense situation in the world, aimed at combating smoking and other harmful habits. Now the famous "Prima" is produced with a resin content of 10 milligrams, and nicotine 0.5 milligrams.
For all the years of its existence, a pack of cigarettes"Prima" almost did not change. It was still made of ordinary cardboard and had a square shape. And on the red background of the front side was the name of the product, written in white letters. For such packaging, polyethylene film has never been used. These rules were adopted in the association called "Tabakprom." All enterprises that were not part of it did not have the right to produce cigarettes with this name. Only after the collapse of the Union in 1994, the very trademark "Prima" was completely annulled and the tobacco companies were given complete freedom of choice. It was then that the company "Liggett-Dukat" slightly expand the target audience of "Prima" fans and released the products of this brand with a filter.
The pack began to have a distinctive look of the King formatSize with the emblem shown on the folding top. Cigarettes were called "Our Prima" and contained: nicotine - 0.6 milligram, resin - 8 milligrams and CO - 10 milligrams per 1 cigarette. But the company itself did not last long and soon all rights to the popular trademark went to the newly established association Tabakprom in 1999.
Cigarettes without filter "Prima" used a largepopularity among the inhabitants of the Union. Today, in a situation of intense competition, the situation has changed slightly. But many supporters of this brand are still looking for a familiar pack on the shelves of stores. Of course, these cigarettes are not for women.
Tobacco, which enters the mouth during smoking, is noticeablespoils the impression. But men who are looking for the usual quality in the product, do not pay attention to such a trifle. In addition, the shape of the pack is very convenient for use. In it the valve is glued from above in the form of an envelope, but it is not necessary to open it completely. For this, a special perforation is made, which allows to tear only a small corner. Subsequently, it can be gently tucked inside with a habitual movement. It does not matter that there are no filters in the cigarettes. On the one hand, it's even better. After all, during smoking, it does not absorb part of the fragrance. Many noticed that "Prima" refers to those cigarettes that you can safely leave in the ashtray and not be afraid that they themselves will burn. This is a sign of good quality tobacco. Modern products are often treated with nitrate for better combustion, and they smolder even from the breeze of the wind. In this case, a person smokes, not the cigarette itself.
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